06.10.26

FM Admin

Flying High: Football Manager and Brighton extend partnership for the new season

Strengthening the squad for the season ahead, we are delighted to extend our club partnership with Brighton & Hove Albion for an eighth successive season. 

This renewal ensures that Football Manager branding will continue to appear the American Express Stadium throughout the 2026/27 season as The Seagulls compete in the Premier League, FA Cup, Carabao Cup and the UEFA Conference League. 

Flying High: Football Manager and Brighton extend partnership for the new season

Brighton assets have been at the forefront of our recent FM27 gameplay deep dives, showcasing the new, returning and reimagined features that deliver more intuitive navigation and envelop you deeper in the living, breathing football world.

Join the FMFC squad and follow us across social and community channels as we collaborate with the South Coast club throughout the season on digital activations and exclusive giveaways.  

FM27 launches globally across platforms from November 10th.

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